Professor K. @LIM College

Biography: Dr. Kambara teaches courses at LIM College in Manhattan in the Department of Marketing and Management. He has three degrees in marketing (B.Sc., M.Sc./MBA, and Ph.D.) and one in economics (B.A.). His dissertation at the Merage Graduate School of Management was on strategic brand management and drawing upon the field of economic sociology, examining how brands and operational stability lead to stronger financial outcomes. This research was published with a new dataset in the Journal of Brand Management. Professor Kambara is a consultant and film/TV producer, as well as a screenplay writer with 7 co-authored scripts, one of which was a quarterfinalist in the Nicholl Fellowship run by the Academy of Motion Picture Arts and Sciences (Oscars). His consulting is in the areas of social media and marketing research and integrates applied knowledge to theoretical concepts in the classroom. He writes for two blogs, one at vox.rhizomicon and a group blog at ThickCulture (part of The Society Pages, an online multidisciplinary social science project at the University of Minnesota and supported by publishing partner W.W. Norton & Company, Inc.)

Teaching PhilosophyMy teaching philosophy focuses on imparting skills to students encouraging knowledge generation and facilitating lifelong learning. I try to accomplish this through several means. I bring an enthusiasm to the classroom and I come prepared with both conceptual and applied knowledge, demonstrating the interrelationships between the two. My approach to motivating students is to increase engagement by allowing for discussion of the material in the face-to-face classroom and through the use of technology and media. 

My courses have three objectives for my students:

  1. Understand marketing and media concepts and their relationship to the economy, culture, society, and individuals (spanning micro and macro-social processes) while developing critical thinking skills.
  2. Understand and synthesize marketing and media concepts and techniques currently used and apply them to real world problem solving within the global information economy.
  3. Develop a framework for systematic problem solving that incorporates interdisciplinary knowledge, multiple methodologies, and situational analyses.

These objectives are designed to contextualize the course content within larger knowledge frameworks. My courses are not a mere transference of facts, but a set of problem solving rubrics. Students are exposed to current concepts and techniques. Knowledge synthesis and application to current, real world phenomena is designed to create enduring knowledge structures that students can draw upon in the future. I attempt to provide ample guidelines for written work in my course and try to help students develop their ideas along their interests, in order to increase their motivation and engagement levels.

Resources: Current and former students may find use for my Facebook page, which is dedicated to helping students network, providing information on jobs and internships, and disseminating information to foster the objective of lifelong learning.

Current students at LIM College can use this link to get to the MyLIM portal. This portal has links to email and course resources on Blackboard.

I occasionally use blogs and microblog posts in my courses. My consulting blog is at  vox.rhizomicon and I am a member of a social science, culture, and politics group blog at ThickCulture. I am on Twitter at Prof_K, Tumblr at didacticon & rhizomicon, and as me on LinkedIn. My Pinterest activity at is at flâneurdumal. I should be more concerned about my Klout score (48, as of 1/22/2013), but despite my Gen-X circumstance, I refuse to be called a social media slacker.


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